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| The Strategy |
The projects undertaken by remco have varying life cycles which helps in ensuring a steady stream of profits and enhanced cash
management thus minimizing the impact of the cyclical nature of property development. Remco's value will be that of and ongoing
concern with long-term profit generation capability.
In its capacity as the holding company, Remco performs a wide range of management functions: new projects conceptualization,
promotion and sales, technical support, financial management, property operation and administration. This central management
approach has a lot of advantages, among which:
management thus minimizing the impact of the cyclical nature of property development. Remco's value will be that of and ongoing
concern with long-term profit generation capability.
In its capacity as the holding company, Remco performs a wide range of management functions: new projects conceptualization,
promotion and sales, technical support, financial management, property operation and administration. This central management
approach has a lot of advantages, among which:
- centralizing promotion, marketing and sales allow a wider reach of the targeted customer base while efficiently managing
promotional resources (advertising, exhibitions, printed materials, sales outlets etc). - improving funds management and
strengthening financial control. - leveraging highly skilled professionals over a large number of companies and projects.
Participation in the fast growing Egyptian residential and resort real estate market of the nineties has led Remco to focus its
projects on: - offering a better life style by relocating its main residential projects away from congested and polluted Cairo, promoting new areas
outside the traditional Nile valley urban concentration; - developing new resorts for vacation homes that comply with sub-
saharan weather changes; - integrating and expanding the population of growing industrial cities.
